Much attention has been given to the growing popularity of plant-based food and drink over the last couple of years, with research showing benefits to the health of both people and the planet. The diets are appealing even amongst those who are not committed to reducing or eliminating animal products from their diets. But is this a trend that will continue to gain mainstream evolution, or is this a fad that will ultimately peak in the not-too-distant future? Moreover, what opportunities exist and what challenges will be faced by the market because of COVID-19 and a recession?
TABLE HOST: Mike Hughes, FMCG Gurus and Nathan Gray, Science & Technical Director, Trust Transparency Center